It’s true that you won’t find a lot of red and white – that typical “souvenir Swissness” – in the ALPS store, your one-stop shop for a wide range of surprising and unconventional mountain-related products in the heart of the city. But you will find cheerfully colourful repair sets for your fashionable “visible mending”, climbing ropes recycled as keyrings, and mountain-themed family games.

Postcards!
Yes, we do have a passion for postcards. Choose from 200 subjects. Or give a postcard book as a gift, hot off the press at the height of hotel culture in the Alps –cult.

Along with the brand-new ALPS website, the online shop is getting updated too. That’s going to take a little while. So just drop into the shop in person next time you’re at the museum.

Gift someone an ALPS voucher now!